19-Foot Birkin Bag Hijacks Palm Beach With Police Escort
The massive “BIG BIRK” art installation made its way through West Palm Beach, complete with a police escort. It created quite the absurd spectacle, turning heads and causing traffic chaos during its journey to Art Palm Beach, January 22-26. A 19-foot Godzilla Hermés Birkin bag arrived for the show, which is being held at the Palm Beach County Convention Center, and people can’t get enough of it.

Palm Beach County, which some have considered a cultural and artistic wasteland, has turned that narrative on its head by displaying a fun, fashionable art installation of a yellow Hermés Birkin bag, with the tongue-in-cheek ode to Sesame Street’s beloved character “Big Bird” named it “Big Birk.”
Subscribe to The Florida Jolt Newsletter!
View this post on Instagram
Palm Beach has always been considered a place for the rich and famous. Its affluence and connection to high-end fashion align perfectly with the Birkin bag’s iconic status. Showcasing the sculpture at a prestigious art event amplifies its impact, positioning it as a bridge between luxury consumerism and contemporary art. Palm Beach is a place where women wear bright, cheerful colors. After all, it is the place where Lilly Pulitzer launched her iconic, colorful dresses, so it makes sense that the enormous Birk would be a bright, citrusy yellow. The “BIG BIRK” location at Art Palm Beach enhances its perception as both a luxury and cultural statement.

Artist GEO sought to elevate the iconic luxury handbag into an artistic marvel, transforming it into a monumental 19-foot sculpture that challenges perceptions of exclusivity in luxury fashion. The artwork aims to spark a dialogue between art and affluence, capturing the intersection of high fashion and culture. By meticulously hand-carving and painting every intricate detail, GEO transformed the Birkin bag from a fashion accessory into a monumental piece celebrating craftsmanship and artistic vision.

Local stock broker Mara Schainuck-Benjamin, who is also a sculptor and artist, attended the event with her husband, entrepreneur and fashion maverick Arthur Benjamin. They absolutely loved it. Mara had this to say about the “BIG BIRK.”
Size is never an issue. ~Mara Schainuck-Benjamin
She then said that she’d make room in her home for this Birkin but would prefer it in another color. Good news for Mara: There’s another giant Birkin that Hermés made for a pop-up installation in New York’s SoHo, and it’s pink!
View this post on Instagram

This reimagining elevates a luxury fashion item into a piece of contemporary art, challenging traditional boundaries between functional design and artistic expression. By presenting it at events like Art Palm Beach, the artwork fosters dialogue about the cultural significance of luxury objects in the art world.
Art Palm Beach has many wonderful art pieces, including those of Audrey Hepburn, the iconic “Breakfast at Tiffany” fashion and movie icon, and Palm Beach’s most famous resident, President Donald J. Trump.

If you’d like to see fantastic art, including the 19-foot bright yellow Birkin bag sculpture, check out Art Palm Beach at the Palm Beach County Convention Center during Art Palm Beach 2025 (January 22-26). Visitors are encouraged to take and share photos using hashtags #BIGBIRK and #ArtPalmBeach.
Other stories you may want to read:
Best Cartoons of the Week: Pardons and the End of the Biden Regime
- Tracy Caruso: Making America Conservative Again-Overton Window Swings Right - February 5, 2025
- 19-Foot Birkin Bag Hijacks Palm Beach With Police Escort - January 24, 2025
- Tracy Caruso’s Inauguration Hot Takes - January 20, 2025