During WW2, a simple tube of bright red lipstick symbolized patriotism that a woman could pull out of her purse—the more brilliant the red, the more patriotic. Before the war, when red lipstick became a morale booster, feminist symbols such as Rosie the Riveter’s “We Can Do It!” red pout and red lipstick were scandalous. … Continue reading How Bad Girl Red Lipstick Became a Patriotic Symbol During WW2